How to think like a futurist: Cybersecurity

Change is happening faster and faster around us. So how do we manage it and stay ahead of it? How do we ensure we are leading change and not being disrupted by it to create the future we want? One of the key ingredients for any successful business is understanding the trends that are shaping the world around us and that are pointing to what the opportunities of the future might be. The corporate graveyard is littered with companies who weren’t monitoring trends and went out of business because they didn’t react fast enough to the changing world around them. But if you can catch these shifts early and figure out how to capitalize on them, that is where growth and opportunity lie.

In this new series, I’m helping you see through the lens of a futurist by exploring some of the exciting technologies and trends bound to shape our future lives.

Ready to think like a futurist? Let’s explore cybersecurity.

What is cybersecurity?

Cybersecurity is the practice of protecting connected technologies against unauthorized digital access. It applies to everything from devices to digital networks to critical data. As our digital lives grow, so does the importance of cybersecurity. With the number of cyberattacks occurring at alarming rates, the cybersecurity industry must continue to adapt and improve to keep up with cyber threats.

There are several different facets of cybersecurity, including:

  • Endpoint security: Securing endpoint devices such as laptops, printers, and point-of-sale devices
  • Data security: Protecting and managing digital information
  • Network security: Safeguarding access to secure networks by monitoring access and use
  • Application (app) security: Implementing security features within apps to protect users
  • Database security: Protecting the data within the database, as well as any associated apps, infrastructure, and physical hardware
  • Cloud security: Securing cloud-based tools and data
  • Identity management: Technologies and infrastructure that control user access to networks and/or data
  • Mobile security: A facet of endpoint security that focuses on protecting mobile devices
  • Disaster recovery: The recovery of IT infrastructure following a disaster includes anything from a cyber-attack to a natural disaster

In an ideal situation, these facets work together to create a comprehensive approach to cybersecurity for organizations and individuals, however, it is extremely difficult to do that, which is the source of many problems the industry is facing.

What are the trends?

Our society has become dependent on digital tools and technologies, and the impact of cybersecurity breaches and attacks cannot be overstated.

HP understands the importance of cybersecurity and endlessly works to build safe and secure products. With a deep focus on endpoint security, HP is constantly adapting to stay ahead of cybersecurity trends and risks. In 2019, HP acquired Bromium and now utilizes its technology for essential malware protection. HP also offers HP Wolf Security as powerful endpoint protection that is built-in to its PCs and printers. Starting at the hardware level and extending across software, HP Wolf Security is a unique and comprehensive cybersecurity offering. As a true prevention-first solution with containment of threats, HP Wolf Security is better than detection alone.

When cybersecurity fails or is ill-equipped, several aspects of our lives are at risk, from our data and identities to our safety. Governments, organizations, and individuals respond to cybersecurity threats with new approaches and regulations in our increasingly digital world.

These new approaches include zero-trust frameworks and multi-factor authentication, which provide a heightened level of security for users. Zero-trust framework adoption has increased by 27% in the past two years. Zero-trust security works by requiring all users to be authenticated and regularly validated before gaining access to any networks, data, or applications. Multi-factor authentication is a part of zero trust, requiring multiple verification points before granting access to any user, thus protecting against brute force logins and login theft.

Individuals are now expected to be more responsible for cybersecurity, as well. With hybrid and remote work now commonplace, more responsibility is placed on employees to stay on top of their organization’s cybersecurity requirements. Many organizations now require remote employees to install a VPN (virtual private network) to protect their internet connections. Network segmentation is also becoming popular amongst IT professionals, as it gives administrators more control over who has access to which data. While this increases security, it also adds steps for all employees as they maneuver these new systems.

Governments are enacting new regulations and policies to navigate this new world of cybersecurity and digital risks. In June 2022, U.S. President Joe Biden signed two new cybersecurity bills into law. The State and Local Government Cybersecurity Act of 2021 is meant to improve coordination amongst different departments and governments, allowing for more accessible tools and information sharing. The Federal Rotational Cyber Workforce Program Act of 2021 focuses on skill-building for federal employees, allowing role rotations amongst those in cybersecurity-related fields to enable a more comprehensive learning experience. The U.S. is not alone in its cybersecurity laws. The UK and EU are also considering new legislation addressing the growing cyber protection demand.

Where is the opportunity?

There was a 125% increase in cyberattacks in 2021, a percentage expected to grow in the coming years. Not only were there more attacks, but they were also more complex, with many having the ability to evade existing endpoint protection tools. To maintain cybersecurity in the future, there must be continuous improvement and adaptation in security tools and frameworks and increased skill development for cyber professionals and leadership.

As explored above, more organizations must adopt a zero-trust framework. While this framework is not a perfect solution, it is still a powerful strategy against cyber risk. Zero trust inherently focuses on prevention rather than reacting to threats, which is essential for organizations dealing with constant cyber-attack attempts.

Another area of opportunity for cybersecurity is blockchain technology. From secure transactions to identity management, blockchain has the potential to be a powerful cybersecurity solution. Due to its transparency and interoperability, blockchain could make it easier to verify data, identify fraud, and create innovative cybersecurity solutions.

The downside to blockchain, however, is its immaturity as a technology. As it is a somewhat recent innovation, it is likely to have unknown vulnerabilities that leave it open for risk. This issue applies to all emerging technologies, such as AI and quantum computing, because cyber threats tend to evolve alongside technological advancements, creating an ongoing feedback loop. Due to this, assumptions about cybersecurity practices will need to be constantly challenged as nascent technologies grow.

Finally, there is an incredible demand for cybersecurity talent, with over 700,000 roles needing to be filled. Because cybersecurity positions often require specific credentials and certifications, there aren’t enough qualified job seekers to fill those roles. Some companies are addressing this issue by removing some requirements, and others are creating talent pipelines and programs specifically for cybersecurity professionals. There is also a lack of cybersecurity talent in leadership, with 45% of companies lacking a Chief Information Security Officer. This lack of cyber skills opens an opportunity for company programs and online courses that could help build a qualified and effective cybersecurity workforce.

Data rules our digital lives, and protecting that information from bad actors is essential. As emerging technologies bring us deeper into the digital world, cybersecurity tools, approaches, and skills will become critical for everyone. Cybersecurity professionals may be the only people honing their abilities now, but these skills could soon become necessary for anyone accessing the internet.

Now it’s your turn. Do you think cybersecurity will be able to keep up with future threats? Should we all be taking cybersecurity courses? Sound off in the comments.
 
 Read also:

Blog Innovation

How to think like a futurist: Microfluidics

The world never stops changing, and it’s the job of a futurist to stay ahead of change and prepare for the future. Anyone can be a futurist by paying attention to trends and embracing the constant shifts in society and technology. As futurists, we can take advantage of opportunities to lead, innovate, and build a better future.

In this new series, we will look through the lens of a futurist to explore some of the exciting technologies and trends bound to shape our future lives.

Ready to think like a futurist? Let’s dive into microfluidics.

Step 1: What is microfluidics?

In short, microfluidics is the ability to work with tiny amounts of fluid and at great precision. Printing is an excellent example of that. Over the last 30 years, HP has perfected the art of placing very small amounts of fluid in exact locations on a page to create printing. The technology behind this is microfluidics.

We are talking here about manipulating fluids that are a fifth the size of a human cell and a thousand times smaller than a raindrop. Hence the name microfluidics, and of course, microfluidics isn’t something that is only applied to printing. There are a lot of fluids in the world, including within our bodies. From life sciences to agriculture to healthcare, microfluidics has a whole host of existing and potential applications.

Step 2: Trendspotting

Did you know that someone is added to the US national organ transplant waiting list every nine minutes? Along with many other sobering statistics, that fact showcases the immense need for innovation within biotech, and microfluidics may be the solution.

Recent advancements from the Stevens’ Schaefer School of Engineering & Science have found a way to accelerate the creation of 3D-printed organs. Led by associate professor Robert Chang, these researchers hope to use microfluidics to achieve a more precise and controllable method for 3D-printing organs. By creating a microfluidics-enabled 3D printer, researchers could more accurately print organs at the scale of human cells. Microfluidics can also utilize multiple “bio-inks,” allowing for the reproduction of any type of tissue and opening exciting new avenues for healthcare technology.

Another healthcare innovation using microfluidics is these wearable sweat sensors. Using paper-based microfluidics, these sensors can measure various chemicals, drugs, and hormones in sweat. The information gathered from these sensors could help diagnose several health issues, from cardio-renal disease to cystic fibrosis.

Step 3: Opportunity knocks

As startups and scientists continue to explore the potential behind microfluidics, the technology will become further refined and precise, leading to more opportunities within healthcare and diagnostic tech.

One such company is Fluigent, which aims to develop more advanced fluid control systems. Doing so could help accelerate the development of new medicines, therapeutic treatments, vaccines, and more. By introducing pressure pumps to its microfluidics chips, Fluigent could achieve complete control of flow rates, allowing for much higher precision. HP Labs is also exploring microfluidics and its many uses, such as cancer detection.

Due to the rising demand for point-of-care diagnostics and other microfluidics technologies, the global microfluidics market is expected to be worth $43 billion by 2027. Though microfluidics technology could be applied across several industries, the healthcare industry will likely see the most significant impact. After the effects of COVID-19, healthcare has received more attention than ever, specifically diagnostic technologies enabled by microfluidics.

Let’s also look at food and water contamination. One in 10 people suffer and fall ill from food contamination every year. One in four people lacks access to safe drinking water. But how do they know? Today these tests for contaminated food and water need to be sent into a central lab facility with large and expensive equipment, and it takes days to get results back. But what if all of us could carry something in our pocket that could in real-time test whether the food we’re eating or the water we’re drinking is safe? That’s the power of microfluidics.  

When I think of microfluidics, I believe it’s very similar now to how computing was 50 years ago. Fifty years ago, we had these vast mainframe computers in central facilities. If you wanted to use them, you’d mail in punch cards that got processed, and you’d need to wait days for the result. Microprocessors changed all of that, effectively shrinking a mainframe down into a PC or a phone to democratize access to computing. Today microfluidics promises to do the same for healthcare and life sciences, taking large centralized and expensive lab equipment and shrinking it down to a lab-on-a-chip, enabling a world where everyone can have a “lab” on their desk or in their pocket, and providing everyone with access to instant disease diagnostics or personalized treatment information.

Microfluidics technology will change our world, from how we diagnose illnesses to how we heal people. Beyond healthcare, the technology could reinvent food science or even space travel! Microfluidics is likely to significantly improve our future lives, and futurists must look for opportunities to embrace and contribute to this technology.

Now it’s your turn: How do you think microfluidics will change our world?

Blog Innovation Trends

How to think like a futurist: Blockchain

Keeping up with our ever-changing world can feel like a full-time job. Adapting to a never-ending stream of news, innovations, and societal shifts can be overwhelming but can also be a source of excitement. For futurists, change brings opportunities to lead, innovate, and build a better future.

In this new series, we will look through the lens of a futurist to explore some of the exciting technologies and trends bound to shape our future lives.

Ready to think like a futurist? First up: Blockchain.

Step 1: What is blockchain?

While blockchain is still relatively new and its adoption slow, it is a core component of most cryptocurrencies and a clear opportunity for innovation.

But what is blockchain, and why is it important?

Blockchain is a distributed public ledger technology (DLT) that allows users to record immutable transactions in a secure digital system. Unlike traditional ways of managing data and transactions, blockchain decentralizes its data instead of holding information on one central database. This is one of the reasons blockchains are so secure.

Most blockchains are public, adding transparency. All transactions on public blockchains are viewable by anyone with a blockchain explorer. This makes it extra difficult for hackers (though not impossible) to steal cryptocurrencies, as every transaction is traceable.

Step 2: Trendspotting

Let’s look at the current trends and use cases that paint a picture of the potential opportunities for blockchain.

Blockchain has predominantly enabled cryptocurrencies and updated banking in recent years. Now, thanks to the hyper-popularity of NFTs, increasing uses in supply chain, financial services, entertainment and other industries there is added legitimacy to blockchain-enabled innovations. According to a recent report, the blockchain market is expected to see exponential growth, from $4.9 billion in 2021 to $67.4 billion by 2026. In 2021, venture capital funding for blockchain startups increased by an impressive 713% from 2020, reaching $25.2 billion. With this increased investment and enablement, blockchain could continue to support everything from cryptocurrencies to NFTs to smart contracts. It could also enable asset transfers, remittances, supply chain monitoring, vaccine management, GameFi, and the Metaverse.

  • Asset transfers: Did you know that the use of blockchain could also apply to tangible assets, like houses and cars? For example, suppose Person A wanted to buy a house from Person B. They could use the blockchain to verify ownership, transfer funds, and update title and deed records using the blockchain rather than through an escrow company. One example of this is startup Propy, a platform that uses blockchain to simplify and secure the home-purchasing process.
  • Remittances and Payments: When it comes to making global payments, the current processes are less than ideal. Due to long processing times and expensive fees, people are seeking out better methods. By using blockchain technology, the remittance economy could remove the mediator and therefore eliminate fees and greatly reduce transaction times. Ripple is a great example of this opportunity, using the power of blockchain to shape an inclusive financial system and the future of global payments.
  • Supply chain monitoring: Global issues surrounding the supply chain have been unrelenting since the start of the pandemic, but these issues present opportunities for several emerging technologies to provide solutions, including blockchain. Because the global supply chain generates huge amounts of data, it can be challenging to track down specific information. Blockchain’s transparency and traceability could help simplify supply chain monitoring, as exemplified by VeChain’s solutions. Using blockchain, IoT, and other solutions, VeChain helps to mitigate the many data issues that arise within supply chain logistics.
  • Vaccine management: The distribution of COVID-19 vaccines presented several logistical challenges, such as temperature tracking. Because most COVID-19 vaccines needed to stay at specific temperatures, these British hospitals turned to temperature sensors paired with blockchain to ensure that any batches that experienced temperature disruptions would be removed from use. IBM has also stepped up and created a vaccine distribution network using their blockchain, making the process easier to control for manufacturers, distributors, and patients.
  • GameFi: Gamers are exploring “play-to-earn” models that combine cryptocurrency, NFTs, and blockchain. This trend is known as GameFi, and earnings range from bonuses for gameplay to full-time income. By utilizing blockchain, GameFi projects allow users to earn crypto for gameplay and own and store their game assets on a public blockchain.
  • Metaverse: Possibly the hottest topic right now, the Metaverse has opened numerous possibilities for emerging technologies like blockchain. Purchasing power within a Metaverse could rely on cryptocurrencies secured by blockchain technology, and user data could also be fully secured using blockchain. If our lives become intertwined with the Metaverse, security could prove essential. Similarly, the decentralized nature of blockchain has become an area of interest for people exploring Metaverse possibilities. Instead of hosting virtual worlds on corporate servers, some believe that a decentralized Metaverse could have more opportunities. Blockchain also empowers and secures digital real estate within the Metaverse, with everyone from PwC to Snoop Dogg buying virtual property.

Step 3: Opportunity knocks

As exciting as these trends may be, some issues hinder realization. When it comes to blockchain, the main problem is scalability. Because of its decentralized nature, using blockchain has certain limitations — storage, compute power, environmental impact, uptime etc. — which can lead to significant issues, like network outages, such as those recently experienced by Solana and Polygon.

Storage capacity is another big concern for blockchain because each node on a network holds a copy of its distributed digital ledger. As more users add information to that blockchain, scalability becomes an issue. In that same vein, response time slows down as more information is added to a blockchain, as each new transaction requires a network-wide verification process from all connected nodes.

Those large computing needs come at a cost. Because each transaction requires so much processing power, many are concerned about blockchain’s heavy energy consumption. Blockchain can also leave quite a carbon footprint because of its storage.

These issues may seem like difficult hurdles to overcome. But obstacles can also become opportunities.

Innovative thinking is required to develop strategic solutions or complementary technologies to solve blockchain scalability issues. Blockchain professionals are looking at several solutions, such as switching from Proof of Work to Proof of Stake consensus algorithms, improving capacity, and reducing computational energy.

To help address sustainability issues many new cryptocurrencies have emerged, aiming to use the most eco-friendly methods. One blockchain, Algorand, was specifically built with sustainability in mind and pledged to be forever carbon neutral. HP is also working to find ways to reduce the climate impact of the Metaverse, an emerging technology likely to be powered by blockchain. With Z by HP and its acquisition of Teradici, Metaverse creators will be able to turn to cloud-based alternatives. As consumer demand for environmentally friendly options grows stronger, blockchain creators are wise to pay attention and find viable solutions.

By looking at technologies and trends through the lens of a futurist, we can begin to shape an idea of how they will impact our futures. Blockchain has the potential to revolutionize how we manage and secure critical data, which is no simple feat in our increasingly digital world.

By keeping aware of trends and obstacles, futurists can explore and influence opportunities that could significantly impact our world. New technologies and trends contribute to a constant state of change, altering everything from how we do business to how we live our lives. By thinking like a futurist, you can become a part of that change.

Now that we’ve explored blockchain, how do you think it will have changed our world in the next ten years?

Blog Innovation

How to Think Like a Futurist

The following is an excerpt of article that was first published in the Summer 2021 issue of HP’s Innovation Journal:

The world around us is changing and advancing at breakneck speed. From cars that can see around corners to robots on Mars, hyperloop travel, and artificial intelligence (AI) that can write a poem like Coleridge or fiction like Kafka, keeping up can be overwhelming. For business leaders, innovators, and organizations, the central question becomes: How do we lead this change, rather than being led by it?

I’d posit that we all need to learn to think like futurists. Thinking like a futurist shouldn’t be reserved for a select group of people, but instead is a basic skill set that anyone can learn.

Tapping into your inner futurist requires that you stay aware of what’s happening in the world around you, and think through the long-term impact on countries, societies, industries, and our day-to-day lives. But it’s not a spectator sport; it also requires that you anticipate, plan for, and take action to create the future you want. It’s about monitoring shifts, visualizing outcomes, and adopting an innovation mindset.

Monitoring shifts

No one can predict the future, but understanding the global socioeconomic, demographic, and technological shifts that are shaping the world around us can help point the way. It’s important to understand how these trends will influence our human experiences — from how and where we work, to how we make things, to how we stay healthy, learn, and live our lives. Being aware of these shifts enables you to spot new opportunities, reach your goals, and make plans based on the world of the future, not the world of the past.

For example, prior to the pandemic, only a quarter of US workers did some work at home. During the pandemic that number skyrocketed to more than 80%. The future of work will undoubtedly see many jobs becoming primarily hybrid. Many employees will do their desk work at home or at coworking spaces, while offices transform into places employees go to collaborate and innovate as a team.

The pandemic and today’s geopolitics have also shone a light on the need for supply chains to become more flexible and resilient. As we look to the future, the inherently digital nature of 3D printing opens a world of possibilities for manufacturing to become more digitized and sustainable as well, and for products to become more personalized.

Similar shifts are happening in healthcare, education, retail, and across our business and personal lives in general. Moreover, the role of business in society is changing, as customers increasingly expect more from the companies they engage with, and companies must stand for more than the products they sell.

Read more in the Summer 2021 issue of HP’s Innovation Journal.

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HP Megatrends 2020 Refresh

Staying ahead of constant requires a keen understanding of the global forces that will shape our human experiences and business decisions

The amount of change happening in the world today is accelerating, creating a continuous challenge for how companies stay ahead of it all, decide where to invest, think about the future, and innovate in ways that enable them to do the disrupting, instead of being the ones disrupted.

Blog Innovation Leadership Trends

Are you ready for the future?

As the pace of change continues to accelerate, one thing is certain. The future will look very different than it does today. I believe this accelerated innovation and the Megatrends driving it will have a sustained, transformative impact on the world in the years ahead — on businesses, societies, economies, cultures and our personal lives.
 
This change is inevitable, and those that anticipate and embrace it will be the revolutionaries of the experience age. In fact, adapting to the changes is the difference between leading change and being led by it. Unfortunately, there is no magic pill. No silver bullet. It takes dedication and thought. So, how can you lead the way and future-proof yourself?

1. Adopt an innovation mindset

When I was in college, a single computer took up an entire room. Yes, am dating myself a little here…. Now, we hold computing devices in the palms of our hands. In fact, we have more computing power in our pockets than all of NASA had when they put the first man on the moon in 1969.
 
Innovation is significantly shaping our world. And it’s the number #1 topic I’m most frequently asked about. Whether it’s at the HP offices, at speaking engagements, or when I attend conferences, people want to know how they can tap into their own inner innovator, and spark innovation at their offices.
 
Innovation is an attitude. As an innovator you need to believe you can change the world, that if you keep working on a problem you will eventually find a solution, and that anything is possible. Innovators have a passion to make things happen. They relentlessly take action.

Start with small things. Have lunch every week with someone outside of your team. Talk to them about what they do and how they do it. Innovation is about leveraging diversity, and the more you know about more things, the better you will be able to innovate.

Write down your ideas. Sometimes the simple act of writing things down can bring your ideas to life. You never know when that list will come in handy.
 
Once you become comfortable with those, move on to larger mindset shifts.

Question your assumptions about everything. Many times, the “right” way to do things can be altered and improved, it just takes someone to question the underlying assumptions. Ask yourself, how can this be improved? How can we make it better?

2. Keep learning or unlearning

“In times of change, learners inherit the earth, while the learned find themselves beautifully equipped to deal with a world that no longer exists.” –Eric Hoffer

If you have a fixed mindset, your qualities are carved in stone. If you lack a skill, you will continue to lack it. However, when you adopt a growth mindset, you can grow and change through persistence and experience. With a fixed mindset, you can be easily overwhelmed with the future’s uncertainty, but the future belongs to those who can adopt a growth mindset and keep learning.

I’m currently learning about Quantum Computing by reading “In Search of Schrödinger’s Cat: Quantum Physics and Reality”.

I’m very interested in how the line between science and philosophy is blurring. It seems where science doesn’t have all the answers (e.g. quantum mechanics and the true nature of reality), philosophy comes back to the fore to help us imagine the possibilities that we hope science might one day prove out. Consider Einstein’s original thought experiment about sitting on the end of a light beam (philosophy) and how that led him to the special theory of relativity (science). Both are equally important for charting the human future in a world of accelerating change and technology.

3. Collaborate

A Nielsen study examined the impact of collaboration in the development stage of innovation. It showed ideas developed by teams of three or more people have 156% greater appeal with consumers than those developed by just one or two people who played a hands-on role.

Ideas developed by teams of three or more people have 156% greater appeal with consumers than those developed by just one or two people who played a hands-on role.

Connect with people in your field (current or desired) by discovering how they think and their vision of the future. When you get to know one another, you feel more comfortable sharing ideas and voicing your opinions, creating healthy collaboration.

4. Pay attention to emerging technology trends

Stay current on trends by reading, watching, and listening to sources you trust. As a futurist, my job requires a keen understanding of how the world around us is evolving, the global forces that are dramatically changing the landscape of markets and industries, and trends that are reshaping customer expectation. 
 
At HP, we’ve formalized our analysis and forecasting process into a body of work we call Megatrends, a systematic effort to identify the global technological, economic, and social currents that are influencing how people will live and work around the world in the future. Take a look at this year’s report that looks at how innovation and disruptions in economics, data, automation, and energy impact megatrends.

Personally, I stay on top of trends by reading the latest technology news, speaking with customers and industry pundits, paying attention to university and academic research areas, monitoring venture investing trends and start-up activity. I also draw from my personal experiences, media coverage, and public data sources.

It’s important to have a vision and desired outcomes in mind. Then explore how trends and technologies can help you realize those outcomes. Ongoing problems the world is facing, like poverty and climate change, cannot be solved with short-term thinking. If we want to move forward and create the future we want, we must adopt long-term, futuristic thinking.

Once you’ve identified the trends, come up with proactive statements about where you think the future is going. This is something that true disrupters do. So … ask outlandish questions, free your mind, and push yourself outside of your box. The future is yours to create.

5. Give yourself a break

After all that, are you feeling a bit frazzled? We spend hours pondering how we can stay ahead of this change instead of being led by it. Even if we could predict the future perfectly (which, of course, we can’t), we need to be willing to reinvent ourselves continuously as all of this change in our world occurs.
 
It’s okay to take a break from future-proofing yourself. Read a book. Take a walk outside. Listen to your favorite music. Give your brain a chance to breath and recharge.

Our future will be transformed by people like you, who are strategic thinkers, quick to innovate, and passionate. What do you think? What skills or mindsets will we need to adopt today for the future? Sound off below. 👇

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Brains, brawn and big business: AI and robots reshape the workplace

Automation technology is moving into the workplace with unstoppable momentum. As bots and robots take on more kinds of tasks, will they eliminate jobs? Or will they instead generate opportunity for workers to leverage their own strengths and manage their tireless mechanical colleagues?

In today’s workforce a factory line worker, a university professor, and a customer service rep are guaranteed to have one thing in common: a job that will be transformed by the presence of robots and AI in the coming decade. Will that worker be able to change along with it?

Blog Innovation Trends

My Favorite Technology Talks at TED 2017 … So Far

TED2017: a dancing robot, taking lessons from the past, and looking to the future. TED2017 has been full of thought-provoking and ground-breaking talks. Here are a few of my favorite technology-focused talks so far:

“The future, today” Anab Jain
In the opening night, Anab Jian, Founding Director of Superflux, captured the audience with her perspective and tangible experiments focused on the future. She pointed out that while it can feel like innovation is happening too quickly, we must stay focused on our impact on the future. Jain does this by taking in the signals and trends around her to build objects – flying advertisements, an apartment to survive a drastic decrease in natural resources, and more – that allow us to experience the future.   This talk hit close to home for me, as future enthusiast, and correlates nicely to the Megatrends work we’ve been doing at HP.

“Conquering your fears, the stoic way” Tim Ferriss
“If your goals aren’t specific, you can’t achieve them.” Author, podcast host, and entrepreneur Tim Ferriss shared his inspiring story and enlightened the audience with tips to capitalize on opportunities, manage fears, and fully envision the future. He credits stoicism to his success and recommends achieving similar success by writing down worries about your next move, whether it be starting a business, taking time off, or launching your next product. Once you have those concerns on paper, Ferriss says it’s vital to document how they can be prevented, how you can repair damage if they come true, and most importantly, consider the cost of inaction.

“A vision of robots that might replace you” Marc Raibert
Marc Raibert, founder of Boston Dynamics, is responsible for arguably the most innovative robots today. In his talk, he showcased robots like BigDog, a cheetah-like robot, AlphaDog, a massive robot that can trek through snow, and Spot, a robot that uses its hands to handle packages.

I was most impressed by SpotMini. The robot can move sideways, run in place, and hop from side to side. Raibert demonstrated how SpotMini creates a dynamic map of the world around it, while delivering a drink to Raibert on his command.

Raibert’s talk inspired me to think even more about the future of human and robot collaborations. Innovative robots like the ones highlighted in this talk will allow us to automate the mundane and present endless collaboration opportunities. If we design and program robotics to work with us, there is no problem we can’t solve.

Other TED attendees, cinema experiencers, people who’ve been following along on Twitter, what TED talk has impacted you the most so far? Which TED talk are you looking forward to? I’d love to hear your comments below.

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5 Tips to Think Like a Futurist

The art of being a futurist is a necessary skill in today’s world. Thinking like a futurist shouldn’t be reserved for a select group of people, rather a basic skill set that anyone can learn. I believe in democratizing the skills of a futurist. The more people that can see down the path, the better off we’ll be. The ongoing problems the world is facing, like poverty and climate change, cannot be solved with short-term thinking. If we want to move forward and create the future we want, we must adopt long-term, futuristic thinking.

At HP, the CTO Office team and I work to define new market segments, products, and business models that will help shape HP’s future growth. We focus on industry-shifting trends like Internet of Things, 3D transformation, immersive experiences, AI, advanced robotics, and hypermobility, to determine HP’s long-term innovation and technology vision.  See below for a few things I’ve learned along the way for learning how to read signals, see trends, test your assumptions, and become a futurist:

Stay up to date on trends. Socio-economic, demographic, and technological forces are impacting our future. At HP, we call these Megatrends.  Megatrends allow us to directionally predict where the world is heading, and identify opportunities for HP and our customers.

Fueled by accelerating technology advancements, our rapidly changing world finds us more connected and reliant on digital technologies, altering how we live, work, and socialize with one another. It’s important to monitor both global, and technology trends to stay ahead of all this change, to innovate, adapt, reinvent and engineer experiences for a future that promises to look very different from today.

Personally, I stay on top of trends by reading the latest technology news, speaking with customers and industry pundits, paying attention to university and academic research areas, monitoring venture investing trends and start-up activity. I also draw from my personal experiences, media coverage, and public data sources.

Don’t forget, it’s important to keep an open mind when researching trends. Open yourself to considering all kinds of possible scenarios and interpretations.

Visualize. Once you identify emerging trends, the next step is powering up your imagination.  Allow yourself to time-travel (at least in your mind for now) to a future date.  Keeping in mind your research, imagine what the world might look like, what a daily routine would be in different parts of the world, what experiences our future-selves might encounter.

Now work back and think about how we arrived there.  Ask questions about timing, what trends spearheaded those experiences, market conditions, business models and technologies.  Now think about how your company, your team and you personally played a role in arriving at this future state.

For example, if you consider self-driving cars, it’s obvious that the technology will affect our future, but in what capacity? Think about these core questions: How will current markets and industries be impacted?  What new opportunities will arise? What role will you or your company play in that future?

Looking at short and long-term time intervals, identify what technology advancements, business models and new solutions have the potential for the greatest impact.

As more people work to become futurists, it’s important to concentrate on the trends in a systematic, diligent way.

Put it through the business sniff test.  Good business acumen is an important asset in the futurist’s tool kit.  Having a strategy and methodology for testing your scenarios and hypotheses are critical.

At HP, we start with a pivotal choice point of deciding whether a new technology should be merely observed, is an incremental innovation—new feature or function, value-add to an existing product, or possible accessory—or a disruptive innovation, such as a new product or service.

Each idea then goes through a rigorous business lens to understand strategic intent—opportunity, purpose, value—business rationale and actionable outcomes.

Have boring conversations, too. It’s easy to fantasize how technology will improve our lives in the future, but it’s just as important to have tactile conversations as well. . While it’s not necessary to have a formal method for making predictions about the future, you should have a strategy. As more people work to become futurists, it’s important to concentrate on the trends in a systematic, diligent way. . Here are a few questions to spark your next “boring” conversation:

  • What is your current strategy to predict the future?
  • How well is that plan being executed?
  • Where are place you can improve your results?
  • What resources do you have available to try something different?

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Adopt a growth mindset. If you have a fixed mindset, your qualities are carved in stone. If you lack a skill, you will continue to lack it. However, when you adopt a growth mindset, you can grow and change through persistence and experience. With a fixed mindset, you can be easily overwhelmed with the future’s uncertainty, but the future belongs to those who can adopt a growth mindset.

At HP, we believe a growth mindset and open innovation are a perfect match. Open innovation allows you to bring the outside in, and the inside out. The “outside in” aspect occurs when external ideas and innovation are brought into the company. On the other hand, “inside out” refers to ideas and technologies within your company that can be incorporated into others’ innovation processes.

We’re living open innovation with HP Tech Ventures. Powering the next generation of technology innovation, we’re partnering with the start-up community to share innovation “outside in” and “inside out”. Our teams focus on global, early stage investments in industry shifting trends—Hypermobility, Internet of All Things, 3D transformation, immersive experiences, advanced robotics, and artificial intelligence.

It’s for that exact community that we designed our first immersive computing platform: Sprout. It started in HP Labs, where we tried to imagine a better experience for makers. Sprout integrates five devices into one: a projector, keyboard, scanner, touch canvas, and a 3D camera.

Learn from failure. Don’t confuse failure with bad work. If your team is doing good work, innovating, and still failing, they’re still learning. It’s essential that leaders and organizations encourage and embrace failure. At HP, we say, “If you must fail, fail fast, and allow your employees to do the same.” When everyone knows they can fail, they can truly innovate.

In today’s world, we tend to feel like we don’t have control over the future, but that isn’t the case. With strategic, long-term thinking, action, and an open mind, we can improve lives, and create new businesses, markets, industries and experiences.

I’ll leave you with with one of my favorite quotes. “See first, think later, then test. But always see first. Otherwise, you will only see what you were expecting.” -Douglas Adams

A good futurist is always learning, and I’d love to hear your tips and thoughts about becoming a futurist in the comments section below.

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